5 May 2022
Matías Martty, Executive Creative Director of Isobar Argentina, dishes on his punk rock roots, his passions outside of the office and the work he loves most.
1 December 2021
Prepared by leading strategists, creatives and technologists from across dentsu’s global creative offering – including experts from DentsuMB, Isobar, 360i and dentsu agencies – the report demonstrates a profound shift away from conventional centres of congregation, community and ownership towards new, decentralised and radically democratised models.
1 December 2021
dentsu China's Creative Service Line has released “Unlocking Gen Z 2022: A Generation of Contradictions” a paper that looks at the buying and shopping habits of Gen Z.
6 August 2021
17 June 2021
Lydda Vasquez, Content Symphony Global Director of Client Services, dentsu puts forward her view on how brands need to adapt to grow.
4 May 2021
Dentsu global creative agencies – Isobar and dentsumcgarrybowen, have authored and published a ground-breaking survey - signalling a permanent marketer shift to creative & centralised solutions.
26 March 2021
In a piece created exclusively to mark Commerce as a new category for the D&AD awards, Dentsu Creative CEO and Isobar Chairman Jean Lin examines the field of commerce and why it’s important to the creative industries today.
16 January 2020
Isobar have launched a 'CES 2020 Recap Report', an exploration of the key trends captured by Isobar's team of experts at CES 2020. The report guides brands and retailers through the hype and focuses on the innovations that will transform businesses in the months and years to come.